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Copywriting with Google in mind

Copywriting with Google in mind

Copywriting in any sense can be a challenging task. But when writing content for your website, not only must you endeavour to impress your potential customers, you'll also need to kiss up to Google if you want to earn yourself a place on the first page of those search listings. 
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5 'black hat' SEO tactics to avoid!

5 'black hat' SEO tactics to avoid!

Some website owners use 'black hat' SEO techniques to increase their visibility in organic search engine results, but typically end up doing their website more harm than good...
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Should I Google My Own Business? - Part 2

Should I Google My Own Business? - Part 2

Not only can Googling your own website have an impact on its rankings, the results you’re seeing may not even be that accurate. This is because your search engine is likely using other factors, such as browsing history, physical location and logged in services to personalise your results. There are however a few cheats you can use to improve the accuracy of your search results, such as...
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A Social Media Series – Part Four Google Is Your Friend – Part Two

A Social Media Series – Part Four Google Is Your Friend – Part Two

If part one of this post wasn’t enough to open your eyes as to why Google can be such a great tool for small businesses, part two is going to elaborate further into two very important parts of Google’s interface. Both are widely used by businesses and marketers across the world, and that should make you want to make a beeline for your laptop to get started with this Google business.
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A Social Media Series - Part Four - Google Is Your Friend - Part One

A Social Media Series - Part Four - Google Is Your Friend - Part One

If you’re new to the world of social media and you’ve been following our social media series, waiting with baited breath for our next blog post; you may be feeling a little overwhelmed with all the new information. Or in contrast, you may have taken every piece of advice we’ve given you, got on board with it all and are eagerly anticipating our next post. Well here it is!
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A Google Masterclass by Jason Ayers

A Google Masterclass by Jason Ayers

Firstly, we’re sorry it’s taken so long to organise another Google masterclass. After speaking to lots of new and potential customers recently who have all reported a loss in positions, we thought it was about time we put on another session to help you get ahead in Google. There is no doubt about it; the rise of digital marketing has resulted in many changes in the way Google operates. That means it’s more difficult than ever to ensure your business is easily found on the first pages of Go...
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SEO Checklist; 9 Tips for 2017

SEO Checklist; 9 Tips for 2017

Google uses an excess of 200 signals to rank websites, and unfortunately no one knows exactly what they are. The below pointers are based on many years of testing and research, and while this is by no means an exhaustive list, these are a few of the main points to consider.
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Optimising your web copy for Google

Optimising your web copy for Google

Ever wondered how can you create web copy that ranks well with Google, while also persuading your potential customers to take action? That’s what SEO copywriting is all about, and in today’s post, we’ll be sharing some of our most valuable tips with you…
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What is meta data and why is it important?

What is meta data and why is it important?

Adding meta data to your website is one of the things you can do yourself in order to optimise your website for search. This post looks at three of the most important meta tags out there, and why you should use them on your website, whilst also providing some tips on how to maximise their SEO value.
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What is on-site SEO?

What is on-site SEO?

There are several factors that can affect your website’s rankings in search engine results pages (SERPs), both on and off-site. On-site SEO encompasses a range of different processes that can help to boost your website’s position in the SERPs, most of which you can take care of yourself. We’ll be covering the basics of on-site SEO in today’s post, going into more detail about the specific tasks you can perform in the weeks to come...
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Page 1 of 3 FirstPrevious [1]
10/12/2018

Copywriting in any sense can be a challenging task. But when writing content for your website, not o...

4/19/2018

Some website owners use 'black hat' SEO techniques to increase their visibility in organic search en...

10/6/2017

Not only can Googling your own website have an impact on its rankings, the results you’re seeing ma...

9/4/2017

If part one of this post wasn’t enough to open your eyes as to why Google can be such a great tool ...

8/22/2017

If you’re new to the world of social media and you’ve been following our social media series, wait...

7/13/2017

Firstly, we’re sorry it’s taken so long to organise another Google masterclass. After speaking to ...

4/26/2017

Google uses an excess of 200 signals to rank websites, and unfortunately no one knows exactly what t...

11/18/2016

Ever wondered how can you create web copy that ranks well with Google, while also persuading your po...

11/4/2016

Adding meta data to your website is one of the things you can do yourself in order to optimise your ...

10/21/2016

There are several factors that can affect your website’s rankings in search engine results pages (S...