How Did We Help?
Competing with leading London and UK wide auctioneers, Chorleys rely on a robust CMS to ensure their website is always live. A recent brief was to design and develop a bespoke electronic catalogue system exclusively for them.
Historically relying on a third party’s generic catalogue meant within only a few clicks visitors could find themselves looking catalogues from Chorley’s competitors which needed to be eliminated. High res images are crucial for condition reports for auction items as they ensure online bidders see a correct representation of what they are bidding on. This was an important feature that was accommodated as well as comprehensive archiving and a great search facility.
All of this means the site has greater ‘stickiness’, important in keeping visitors on the site for longer. Overseas bidders are also on the increase and record sales are constantly being recorded.
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