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What's Everyone up To?


Want to know who your online competitors are? You may well be surprised to find that there are more online than in the physical world and often some surprises jump out too.

Learn Who Your Online Competitors Are
Bet Wikipedia is one...

Systematic competitor analysis supports successful internet marketing. It’s very different to traditional market intelligence;
a thorough investigation of how customers use search engines to find you can make the difference between just doing okay on the web, and making your own small fortune.

What's Included

We analyse actual web searches to get data direct from Google and other search engines. 
This gives us the hard facts that are essential for your online success.
  • Volume and type of keyword searches
  • Strength of competition
  • Tactics required to win market share
  • Conclusions and recommendations


Save Money and Time

We often see organisations making incorrect assumptions about online competition. This leads to flawed decisions about keywords and internet marketing. It’s easy to do when you’re close to your business, and easy to avoid with an objective SEO consultant and competitive intelligence services.

Simplification

Understanding high, medium and detailed level searches gives vital insight into your website’s search environment. Then there’s keyword research to reveal how customers construct their searches. Clients are often amazed by the search volume between very similar terms. Why settle for a hundred searches each month when market intelligence reveals a nearly-identical term delivering thousands? 

Competitor Intelligence

Skimping on competitive analysis can limit the effectiveness of a website from day one. Poorly designed sites are often re-engineered later on when they don't perform to expectations this is costly and time consuming. In our opinion, it's much better to base design, development and optimisation on hard facts from the start. 

Solid Performance

From our experience, skimping on competitor analysis only leads to higher cost and disappointment. We believe this is the most important piece of Google related work you can do to your website! Get in touch to find out how  competitor analysis and keyword research could help to transform your website.

It really is worth a talk to cut through the minefield that is Website Design!